Skip to main content
Tag

pocketmedia solutions

3 Effective New Marketing Strategies That Rely on Pocketmedia

By Uncategorized

Whether your business has thousands of employees and multiple locations throughout the country or even the world, or you’re running a one-person business out of your home, you’ll always need to find innovative, effective ways of marketing that set you apart from the competition. Pocketmedia — miniature brochures that fold down to the size of a business card — are one of the best ways to connect with the people in your industry.

The Visual Aid Sales Pitch

Professional tri-fold brochure printing allows you to have a visual aid on hand virtually anywhere – especially if they’re the small pocketmedia design. Instead of referring people to your company’s website, pull these business card-size brochures out of your pocket and point out all the information they need to know. The brochures also include glossy, high resolution images so you can show potential clients, colleagues and investors the best products and services your company has to offer.

The Highlight of the Room

Your salespeople are often not the only people in the room trying to sell. You might even have competitors in the same industry nearby. A Z-Card pocketmedia brochure stands out from the crowd. As your salespeople unfold them, other people nearby will want to examine them based on the novelty alone. You can even select a custom shape to make the media stand out even more.

The Marketing Tool Does the Work Itself

Your potential clients and investors are far more likely to share your pocketmedia with other interested parties simply because they’re so different and memorable. Pass out a lot of these cards for people to take home, and the brochures will continue to market your company.

Talk to a Z-Card representative to discuss the best type of pocketmedia for your needs. The Z-Card, the C-Fold and the K-Fold each allow for a different amount of information and fold in different ways — but they all manage to grab everyone’s attention. We also offer product enhancements such as card holders and luxury finishes that come together to form a pocketmedia brochure unlike any other.

3 Benefits of Pocketmedia for Businesses

By Uncategorized

tri fold pocket mediaEveryone’s familiar with the traditional business card. Even with so many more technological advancements in the modern era, many professionals still rely on cards to share important information with potential clients, investors and colleagues. However, the business card is not the beginning and end of pocketmedia. Businesses that rely on Z-cards see a number of immediate benefits.

Eye-Catching

The primary advantage of pocketmedia solutions like the multiple-folded Z-Card is that they’re eye-catching. No business card or brochure in the room will compare, and even people with whom you’ve yet to start speaking will wander over to see what all the fuss is about.

Immediate

You can refer someone to your website, but they’re likely to walk away and forget about their interest in your business. With a Z-Card, you have all the essential information right at your fingertips. You’ll be able to continue engaging the interested party, pointing her to the information and explaining things in more depth. An expert salesperson will direct the conversation using the pocketmedia as a sales tool, pointing out anything that’ll be of special relevance to the person at hand.

Compact

Pocketmedia is much smaller and easier to carry than a large box of brochures — and they can fit even more information than the traditional brochure. When a company representative pulls out a Z-Card from her pocket, it’ll seem more spontaneous and less like she planned to shove information at a potential client or investor, as it would if she were carrying a large box of brochures. People are less likely to shirk back from a small stack of Z-Cards compared to the “potential sales pitch” that goes along with a box of brochures.

The benefits of Z-cards don’t stop there. People will show off your pocketmedia and continue talking about your business long after your representatives have left. Ask a Z-Card representative about more pocketmedia options and how to best use pocketmedia to your company’s advantage.